When it comes to reaching your ideal clients there are more tools than you can poke a stick at. So many, in fact, it can be a confusing decision on which channels to focus on. Do you pay for advertising? Use social posts? Or build a database for good old emails and newsletters?
You would think an article in a well-read publication like this would ideal way to get more people to your site. Read how a large number of unexpected visitors could be a brand disaster.
Are You + Google = a match made in heaven? If not – you should be. Get the secrets to good Google indexing.
Imagine there was a tool that could summarise the effectiveness of your site – where your traffic is coming from, which page people tend to exit your site from, which pages people linger on, how many site visitors you have, and whether or not your visitors are doing what you want them to do on your site.
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